Created for a new generation of premium buyers who appreciate category-defying design inside and out, the all-new Infiniti QX30 premium active crossover boasts a purposeful appearance that makes a bold visual statement – and joins the Q30 as part of Infiniti’s new premium compact model line-up.
Remaining true to the powerful and elegant design cues that guided the original QX30 concept, the car’s highly sculpted exterior, unique crossover stance and asymmetric cabin design exemplify Infiniti’s design-led approach to product development.
In addition to its striking appearance, the QX30 offers an elevated ride height, confidence-inspiring handling, and a versatile attitude, underpinned by an intelligent all-wheel drive system. As a result, the vehicle is able to take on urban, suburban and winding rural roads in all driving conditions.
Attracting a new type of premium car buyer
Infiniti is targeting a new generation of premium buyers with the new QX30. The premium crossover segment is currently among the fastest-expanding markets globally, and Generations X and Y will represent the majority of buyers in this segment by 2020. For them, the car is an expression of ‘self’ rather than ‘status’, and they remain open to new, category-defying concepts.
For further details on the QX30 and the rest of the Infiniti range, check out their website: www.infiniti.co.uk